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Good Intentions: The Beliefs and Values of Teens and Tweens Today

Youth today are bombarded with media images of less than exemplary role models from professional athletes to politicians. But what life choices will youth make when confronted with real-life dilemmas? How different or similar are youth on ethics and moral judgment compared to youth 20 years ago?

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A nationwide survey released by Girl Scouts of the USA, Good Intentions: The Beliefs and Values of Teens and Tweens Today, finds that more American teenagers say they would make responsible decisions on a range of issues from lying and cheating to smoking and drinking than young people just a generation ago.

The study, conducted by the Girl Scout Research Institute, is nearly identical to one Girl Scouts commissioned in 1989, Girl Scout Survey on the Beliefs and Moral Values of America’s Children. A comparison of the two shows a marked shift toward more ethical and responsible beliefs and values and civic involvement among teens and tweens, and paints an encouraging picture about a generation of youth responsible to themselves and to others, who value diversity, acceptance and community involvement.

Nearly two out of three young people (62 percent) surveyed in 2009, for example, say they would not cheat on a test compared to about half in 1989. Fifty-eight percent say they would refuse an alcoholic drink if offered one at a party. That’s compared to fewer than half (46 percent) in 1989. And only 18 percent say they believe smoking is acceptable if a person finds it enjoyable. In 1989, more than a quarter of those surveyed thought smoking was acceptable.

“There's clearly a generational change taking place," said Kimberlee Salmond, senior researcher at GSRI and lead author of the study. "These young people strongly value diversity, acceptance and civic involvement, and almost across the board they're more committed to these values than were their predecessors 20 years ago."

The study involved a nationwide survey of 3,263 girls and boys from the third through twelfth grades, both in and out of Girl Scouting, that queried them on issues ranging from ethics and diversity to civic involvement and peer pressure.

The study also surveyed young people about issues that have become prominent with the advent of new media and technology. Only six percent say they would engage in cyberbullying by forwarding an embarrassing picture of a classmate to their friends. Some 40 percent would take the extra step of telling the originator of the e-mail what he or she did was wrong.

In addition, the data show that youth today value diversity. Among 7th- to 12th-graders, nearly six in ten (59 percent) say that being around people from different racial and ethnic backgrounds is important to them. This appears to be particularly important to girls (63 percent versus 55 percent of boys) and youth from diverse racial or ethnic backgrounds. (This question was not asked in 1989).

And young people today appear to have a stronger sense of civic engagement. Compared to 20 years ago, youth today are more likely to say they intend to vote in the future (84 percent vs. 77 percent), as well as give to charity (76 percent vs. 63 percent). Some 79 percent say they will volunteer in their communities.

Girl Scouting builds girls of courage, confidence, and character who make the world a better place.